Leading independent marketing, advertising and public relations agency Mower has been recognized in the Brand and Sustainability category at the 2024 E Source Utility Awards for its FirstEnergy “Light the Way” campaign. The E Source Utility Awards are the industry’s largest competition, recognizing excellence in utility marketing and communications.
“This recognition from the E Source team truly speaks to our strength in utility marketing and our ability to bring ideas that build fierce friendships between brands and their customers to life,” said Doug Kamp, Mower’s Chief Creative Officer. “Our approach is always rooted in strong client relationships, which gives us the freedom to be both strategic and innovative in our work. When our clients trust us to push boundaries and rethink conventional approaches, that’s where we truly excel.”
FirstEnergy’s “Light the Way” campaign puts the spotlight on its greatest asset—its employees. We looked beyond traditional corporate messaging to focus on employees who embody FirstEnergy’s core values daily. You can find the campaign here.