Mower has earned 10 nominationsfor this year’s Drum Awards for B2B, a global program honoring the companies and people that bring creativity to B2B marketing around the world. The show is part of the Drum Awards Festival, one of the world’s largest competitions for the global marketing community celebrating every key marketing discipline.
The Drum’s shortlist recognizes five different Mower client campaigns across a variety of campaign categories, from copywriting and illustration to media, TV and film. This unprecedented number of nominations is a testament to Mower’s strong year of innovative campaign ideas supported by deep insight-driven strategies — ultimately creating authentic and enduring human connections.
Mower has been nominated for the following campaigns and categories:
B2B For Good: One Hundred Black Men of New York, “Open Every Door” (see the campaign here)
B2B Art Direction: AAF Buffalo, “WhoDunnit?” (see the campaign here)
B2B Copywriting: AAF Buffalo, “WhoDunnit?”
B2B Data and Insights: FirstEnergy, “Drone Safety Zone Racing Game” (see the campaign here)
B2B Disruption: FirstEnergy, “Drone Safety Zone Racing Game”
B2B Media: FirstEnergy, “Drone Safety Zone Racing Game”
B2B Technology: FirstEnergy, “Drone Safety Zone Racing Game”
B2B Best Response to Change: FirstEnergy, “Light the Way” (see the campaign here)
B2B Best TV and Film – FirstEnergy, “Light the Way”
B2B Illustration: Prysmian Group, “The Prysmian League” (see the campaign here)
View the full shortlist and learn more about the B2B awards here. The winners will be revealed on November 29 at The Drum Labs in London. You can register to virtually watch the ceremony here.