As utilities continue to transform from power companies to energy advisors, their products and services are becoming increasingly more relevant to the way people think and feel within their homes. While the traditional party line on energy efficiency in the home is centered on saving money (still the leading driver for consumers), there’s an opportunity to shift the narrative from “better saving” to “better being.” A growing body of research (including our own recent study) suggests energy efficient products and services have a positive impact on health and wellness.
In our new eBook, we help utilities navigate this growing trend and tap into new and exciting ways to reach their customers.
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Green is the New Well
View our eBook here.
