Erinn Steffen Talks: Now's the Time for Banks to Invest in Brand

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Lindsay Thomas

Project Manager
11.08.2022

With a recession on the horizon, bank executives often look to trim marketing budgets first. Erinn Steffen, our senior vice president of insights, sat down with MediaVillage to discuss why that’s not the best option in today’s brand-driven environment. Learn more about Erinn’s insights here: Mower: Now’s the Time for Banks to Invest in Brand | MediaVillage

Hey! Our name is pronounced Mōw-rrr, like this thing I’m pushing.